At Fashion Internet's Park Avenue offices, Marni Kaufman Cornick takes charge of the camera as models pose. (Photograph by Dustin Pittman)

aroline Childers doesn't know much about le Net, but she does know la mode--style. When Caroline founded Fashion Internet, an online fashion magazine, last summer, she didn't even own a computer.

What Caroline does posess is a keen sense of style. "I am a fashion expert," she says. "That is what I do best; that is what is most important: la mode. La mode has no frontiers."

Caroline hopes her Web-based magazine can expand fashion frontiers by taking new designers off the runway and onto the Net. "The Internet look will be created by American designers," says Caroline, who has been a buyer for Pierre Cardin and published a fashion industry guidebook. "You can talk to designers, which is a new dimension. It's a dialogue between the people, the manufacturer, the designer, the store."


Marni Kaufman Cornick (foreground), fashion and beauty editor for Fashion Internet, works with models to prepare for a shoot dedicated to bringing "Geek Chic" to online fashion mavens. (Photograph by Dustin Pittman)
Choices, choices: Which chic beauty will appear in Fashion Internet? Marni (left) works with a model and photographs. (Photograph by Dustin Pittman)

Beyond breaking news, today's fashion-focused websites hope to create an interactive fashion experience by adding everything from online chats with designers to videos that bring static runway shots to life. At Fashion Internet, site visitors can stroll through a designer's entire line or enter a chat room and discuss the latest trends. Designer Donna Karan's website is devoted to her men's fragrance -- an interesting pairing of an ephemeral product shown in an equally ephemeral medium. Whether's it's clothes or perfume, one thing is becoming increasingly clear: Cyberspace, once the domain of the nerdy is now becoming the hottest venue for the latest and the greatest, especially in fashion.


http://www.finy.com


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