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- Newsgroups: comp.sys.amiga.misc
- Path: sparky!uunet!uunet.ca!canrem!dosgate!dosgate![robert.buonincontro@canrem.com]
- From: "robert buonincontro" <robert.buonincontro@canrem.com>
- Subject: new machine sales
- Message-ID: <1993Jan24.4247.25406@dosgate>
- Reply-To: "robert buonincontro" <robert.buonincontro@canrem.com>
- Organization: Canada Remote Systems
- Distribution: comp
- Date: 24 Jan 93 00:08:27 EST
- Lines: 43
-
-
- JR>Does anyone know how well the new AGA machines are selling? Commodore
- JR>had a terrible last quarter and their stock has been sliding ever since.
- JR>I'm hoping for a turn around with the next quarterly earnings due out at
- JR>the end of Jan '93.
- JR>--
- JR>---------------------------------------------------------------------------
- JR> James R. Burley II NASA Langley Research Center
- JR> VOICE: 804-864-2008 FAX: 804-864-8294 MS 152E, Hampton, Va. 23665-5225
- JR>---------------------------------------------------------------------------
-
- I've talked to a number of dealers in my area who are happy with A1200 sales.
- In fact, their only complaint is that Commodore isn't supplying them with
- enough units. They have more orders then they have stock and users want their
- A1200s now! Not in two weeks!
-
- As for Commodore having a terrible last quarter! Nothing to worry or panic
- about. The way the market has been going, they are happy to still be in
- business. IBM lost over 4 billion dollars last quarter! And there are 1000s
- more companies who are in the same position. Their sales should strengthen with
- these new machines. Now if they can just get that advertisement down pack!
-
- Commodore has never been very successful at advertising. They try and try
- but never manage to find the right promotion. The best promoting they ever had
- was in the C64 days when they used to play the C64 commercials with the beatle
- song. Everyone remembers those.
-
- Commodore needs to do two things this year.
-
- 1. Advertise more. They have to make more people aware of the Amiga. They
- have to attact new users to the Amiga.
-
- 2. They have to strengthen their distribution base. They have to concentrate
- on getting the Amiga into large franchies/chains to ensure that the Amiga
- is available throughout the country. The also have to encourage these
- companies to carry software with the computers.
-
- robert.buonincontro&canrem.com
- ---
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