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- From: jongsma@esseye.si.com (Ken Jongsma)
- Newsgroups: misc.consumers
- Subject: "SOCKS"is *NOT* what I want!
- Message-ID: <1992Nov23.175544.12683@esseye.si.com>
- Date: 23 Nov 92 17:55:44 GMT
- Reply-To: jongsma@esseye.si.com
- Distribution: na
- Organization: Smiths Industries
- Lines: 21
-
- Have you been annoyed by that silly "SOCKS" is Spanish for "That is
- what I want!" commercial that seems to be on all the networked radio
- programs for the past few months?
-
- Have you noticed that they edited the commercial recently? Now, instead
- of saying "Ess Oh See Kay Ess" means "That is what I want!" they
- say it means "That is what it is!"
-
- Rather than rewrite and rerecord the commercial, they've just edited in
- the one sentence. This of course makes the rest of the commercial somewhat
- nonsensical, because the tag line ("So, if learning a language is what
- you want...) no longer ties to the main message at all.
-
- I'm not so sure I'd order a language course from a company that can't
- even get the advertisement correct either!
-
-
- --
- Ken Jongsma
- Smiths Industries jongsma@esseye.si.com
- Grand Rapids, Michigan 73115.1041@compuserve.com
-