ocr: Ito: Andr Malraux has said that, ital key word were to be extracted from cach century, enlightenment" would be the most important word of the 18th century, "history" the most pervasive concept of the 19th century, and metamorphosis" the defining condition of the 20th century. Taking Malraux's approach,lam wondering what will be the key concept of the 21st century, and I believe communication will certainly be one. From this angle, one sees that the Olympics and the World Exposition were very 20th- century events. In thinking of these events in relation to communication, what do you come up wit ...