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The EXPO IMAGE '98 competition
The second year of the year-round project organised by Fair Agency and the magazine Strategy, which aims to support exhibition art and promotional creation, and to allow the best in the field presentation in front of a wider expert public. The competition takes place in the form of preliminary rounds at selected international trade fairs held on the grounds of Brno Exhibition Centre, including the Invex-Computer '98 trade fair.Judging at the individual preliminary rounds is performed by a jury comprised of experts in architecture, exhibition art, design, the creative arts and promotion, and representatives of trade periodicals. The judging criteria include the level of architectural and exhibition art invention, the communicative and aesthetic value of the exposition, how convincing and easy to understand it is and the quality of the arguments employed, the content of the exposition in relation to the character of the fair, the balance between the design of the exposition and the product offered, the level of co-ordination of the trade fair presentation with the exhibitor's other promotional appearances and the artistic standard, quality and safety of the exposition design. The size of the exposition is not, of itself, a decisive factor. The announcement of the results of the preliminary round of the competition held at the Invex-Computer '98 fair will take place on 8th October 1998 in the Rotunda of Pavilion A. The public will be admitted by personal invitation only.All winners of the preliminary rounds, including that at Invex, will proceed to the final, the results of which will be announced at a ceremonial gala evening at the beginning of 1999. The best expositions will be awarded the title GRAND PRIX EXPO IMAGE '98.
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