Owens Corning Demographics/Site Traffic

Demographics/Site Traffic

HouseNet Audience
  • 60% male
  • 40% female

  • 51% earn more than $50,000 annually

  • average age 35 years old

Home Improvement Visitors
  • 83% plan to do a remodeling project
  • 71% are home owners
  • 50% are do-it- yourselfers
  • 49% have recently remodeled their home
  • 21% hired a contractor last year
Lawn and Garden Visitors
  • 96% own and use power tools
  • 85% own a cordless tool
  • 76% have refinished furniture
  • 24% have a vegetable garden
  • 20% own a garden tiller or cultivator
  • 75% have a flower garden

  • 84% have a home workshop
  • 50% compost their yard and garden waste
Site Traffic
  • total www monthly visitors - 120,000


  • www page impressions - 660,000