S

sales line  

The short, 10-word-maximum phrase which shows up on the cover of a paper book, designed to sell the book: “By the author of Dognoses of Mars;” “A Regency romance by—” “the towering bestseller.”

sales matter  

The material generated to promote or sell this book; other books in this genre or by this author; or other books from this publisher. This can, by extension, include author bios or pictures. This material might show up in the manifest of a package file, in tours or guides, or in separate sales information files.

series title  

Title for the group of books in which a specific book is a member. This is the case for fiction (The Hipdeep Trilogy) or nonfiction (The Time-Life Science Library).

sidebar  

Text related in some way to the main text of a book, but presented as a separate body of information, often in a box.

signature  

The section of a paper book that is cut from a single sheet paper after printing, usually 16 or 32 pages.

spine  

In the package file for an eBook, the arrangement of files that produces a linear reading order; also:the core book elements that comprise the core reading experience.

STM (Scientific/Technical/Medical)

A term that identifies books with tables, graphs, special notations, and notational fonts.

style type, basic (A-E)  

A means of defining a book by the basic layout and style requirements and restrictions that apply to it. Basic types are a hierarchy of complexity, with Type A (the simplest style: simple layout, text only), B (A + pictures), C (B + complex layout), D (C + technical data), and E (D + extreme design). A book of a specific basic type will have no elements not in that type’s description—except as added by coexistent style types.

style type, coexistent  

A means of defining a specific subcategory of layout requirements that can coexist with a basic style type. For instance, a published play has specific text layout requirements that are independent of its basic type requirements regarding general layout, text, and images.

style type, special  

A subcategory of layout requirements; specifically, nonlinear books and print-dependent books.

subtitle  

Subordinate title further elaborating or clarifying the title of a book. 

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