Day 046 - 04 Nov 94 - Page 79
1 is talking about the actual qualities in his opinion as an
2 expert of McDonald's children's advertising in the context
3 of the regulatory framework.
4
5 MS. STEEL: I am sorry, I do not agree with "advertisements
6 performing a valuable role". I do not agree with paragraph
7 6 which says that advertising is most valued by consumers.
8 There are a lots of things in his statement that are just
9 controversial statements which we do not just accept.
10
11 MR. JUSTICE BELL: What I propose to do, will you be able to see
12 Miss Dibb in order to go through and find out just what
13 parts of the booklet she is, in effect, or you are hoping
14 she will incorporate into her statement? Put another way,
15 is there any prospect of you getting from her an expanded
16 statement which sets out any further propositions which she
17 would put forward in evidence and listing the particular
18 references among the 170 which she would rely on?
19
20 MS. STEEL: We can ask her.
21
22 MR. JUSTICE BELL: Are you going to have the opportunity to do
23 that?
24
25 MS. STEEL: We will not get the opportunity to see her, but we
26 could ask her to do it over the telephone.
27
28 MR. RAMPTON: I thought she was in court this morning.
29
30 MS. STEEL: She was in court this morning but we are not going
31 to see her within the next few days. In fact, I do not
32 know when we are going to see her again. It is all very
33 well Mr. Rampton saying, "I thought she was in court this
34 morning", but obviously we only have half an hour to chat
35 at lunch-time and you cannot get masses sorted out in half
36 an hour. Mr. Rampton did not raise this this morning, so
37 we could not talk about at lunch time.
38
39 MR. MORRIS: If Mr. Rampton can indicate which particular -----
40
41 MR. RAMPTON: No.
42
43 MR. JUSTICE BELL: No, he does not know. He does not even know
44 yet which parts of the booklet. If he knew it was
45 paragraph this of the booklet, he could probably then look
46 at the numbers, presumably for references, although I have
47 not seen it, and say "it is these". I tell you what
48 I think is the only practicable solution, it is not the way
49 it would normally be done, but it seems to me it is the
50 only practicable solution because I am not going to stop
51 you calling Sue Dibb until everything is apple pie order,
52 it is not satisfactory in many ways but it is the only
53 solution I see at the moment, subject to hearing from any
54 of you as to a better solution, is that you call Sue Dibb.
55 You put this problem to her. You at least telephone her
56 and say that this has arisen. I do not know when you get a
57 transcript of this afternoon. Will you get it tomorrow
58 morning?
59
60 MS. STEEL: Not usually.
