Day 186 - 10 Nov 95 - Page 20
1 just as much to the phrases such as -- I cannot remember
2 now -- the growth, geared to continual expansion, giant
3 conglomerates dominating the marketplace, allowing little
4 or no room for people to create genuine choices, which
5 describe the typical -- a satirical way of describing the
6 growing influence of multinationals being a "cancer".
7
8 But even if it is deemed to relate to that section, I agree
9 with what Helen said: it does not add anything; it is
10 hyperbole; and no reasonable reader is going to be -- the
11 text is absolutely clear and stands alone.
12
13 "McDisease" does not necessarily refer to that section.
14 It could be to do with food poisoning, or starvation in the
15 Third World.
16
17 "McDeadly", which is right over the top of that section,
18 Mr. Rampton says is related to animals.
19
20 MR. RAMPTON: No, no, I did not say that it was related to
21 animals. It was the Defendants that said it was related to
22 animals.
23
24 MS. STEEL: I think it was on a previous hearing that you said
25 it was related to animals.
26
27 MR. RAMPTON: No, no, no. I did not say it was related to
28 animals. It was your Lordship who said you could
29 understand the argument that it might be related to that.
30 It is not mine. I have always said it is related to the
31 food.
32
33 MR. MORRIS: Right. "McHunger", which is right over the top of
34 that section -- I mean, you know, well, anyway -- it could
35 relate to the hunger section, it could relate to the food.
36 I mean, the point is, if the Plaintiffs -----
37
38 MR. JUSTICE BELL: Has Ms. Steel not made this point?
39
40 MR. MORRIS: Yes. The point I am making is that this is the
41 slippery slope for the Plaintiffs, because it might be
42 thought that they have to elevate the effect of what the
43 text is as we go on through this trial by reliance on the
44 context, because the text -- well, I cannot talk about the
45 evidence. For example, Mr. Rampton said things like --
46 I cannot remember -----
47
48 MR. JUSTICE BELL: Look, we have to have a break. We will break
49 there for five minutes. Do try and make your points fairly
50 shortly; and if Ms. Steel has made a point with absolute
51 clarity, there is absolutely no need for you to go over it
52 at all.
53
54 MR. MORRIS: Right.
55
56 MR. JUSTICE BELL: Five minutes.
57
58 (Short Adjournment)
59
60 MR. JUSTICE BELL: Yes.
