Day 266 - 20 Jun 96 - Page 46
1 be the type of food that is available at take-aways within
2 this country.
3
4 MR. RAMPTON: Part of the culture in which McDonald's, Kentucky
5 Fried Chicken, fish and chip shops, the local butcher and
6 all the other people, the diary farmers, the milk men --
7 the list is endless -- a culture in which they all exist
8 side by side; is that right?
9 A. In terms of the take-away food in this country being
10 very poor, then, yes, it is part of a culture.
11
12 Q. I expect you know that fish and chip shops have the biggest
13 single share of the fast-food or take-away market, do you
14 not?
15 A. Yes, and I would imagine that something like, you
16 know, the burger take-aways -- I mean, you can probably
17 come up with graphs where it is sort of like this year it
18 is this one, and they are probably going up and down all
19 the time, I would imagine.
20
21 MR. JUSTICE BELL: They do not seem to be. They seem to be
22 remarkably stable.
23
24 MR. RAMPTON: It is stable.
25 A. I mean, in terms of the actual brands. I mean, over
26 the years it probably -- McDonald's, I mean, when did
27 McDonald's first come into this country?
28
29 MR. JUSTICE BELL: 1974.
30 A. So that is not a long time ago. That is only, what,
31 25 years ago.
32
33 MR. RAMPTON: I do not know if you have bothered to work it
34 out. I think now it is probably not a useful thing to do,
35 my Lord, but maybe you accept from what you say -- I am
36 sure that you would -- that the meals that have been
37 analysed here contribute for a, let us say, a 20 year old
38 man weighing 11 stones, 11 pounds -- that is 75 kilograms.
39 The first one contributes in fat about 18 per cent of his
40 estimated energy requirement for that day and in the second
41 meal about ten per cent. I can show you figures, if you
42 like.
43
44 MR. JUSTICE BELL: Well, that cannot be right.
45
46 MR. RAMPTON: My Lord, of the estimated energy requirement of
47 the individual for the day.
48
49 MR. JUSTICE BELL: Yes.
50
51 MR. RAMPTON: Those calorie figures represent in the first case
52 18.8 -- sorry -----
53
54 MR. JUSTICE BELL: Which figure are you looking at, though?
55
56 MR. RAMPTON: The contribution of McDonald's, by way of fat, of
57 the McDonald's food to the calorie intake. The 45 per
58 cent, my Lord, I take to represent the proportion of fat in
59 the calorie contribution of the meal, not of the person's
60 energy requirement for the day.
