Day 016 - 22 Jul 94 - Page 72


     
     1        customers?
              A.  Well, as it happens, that was a change which was made
     2        just before I joined McDonald's and, I mean, the fact that
              they were looking critically at these issues was one of
     3        the factors why I decide to work with them, because the
              lard had been replaced and with a smaller amount of
     4        vegetable oil thereby reducing the amount of saturated fat
              that would be present in these buns.
     5
         Q.   Has the sugar content come down since you were advising
     6        McDonald's?
              A.  No, again the sugar content in the buns is not
     7        something that would concern me because the final level is
              not all that high.
     8
         Q.   Just on the ingredients, you are very concerned about
     9        saturated fat levels in foods generally, yes?
              A.  Yes, we are agreed on that.
    10
         Q.   Do you advise McDonald's about -- hold on a second.
    11
         MS. STEEL:  Going on to dietary recommendations?
    12        A.  Where are we referring to now?
 
    13   MR. JUSTICE BELL:  Is this in the statement?
 
    14   MS. STEEL:   Yes.
 
    15   MR. JUSTICE BELL:  So we can put pink VI away, can we?
 
    16   MR. MORRIS:  Yes.
 
    17   MR. JUSTICE BELL:  Where are you going on to now? Is this a
              question?
    18
         MS. STEEL:  It is fairly general actually.  Dietary
    19        recommendations are made for the purposes of -- well,
              there are major health reasons, are there not?
    20        A.  Yes.
 
    21   Q.   By and large?
              A.  Are you referring to a particular point in my
    22        statement?
 
    23   Q.   No, I am not really.  I have lost my train of thought.  By
              and large, they are daily recommendations, are they not?
    24        A.  No.  We have been over all this ground before.  We are
              talking about the average intake for a day when people are
    25        not -- I think it would not be sensible to expect each
              particular day to be exactly the same in terms of dietary 
    26        recommendations because, after all, people's eating habits 
              vary over a long period and, of course, people's behaviour 
    27        varies over a long period -- I go jogging but I do not go
              jogging every day.
    28
         Q.   That was not quite what I asked.  What I meant was, when
    29        dietary recommendations are made they are generally
              expressed in terms of daily intake?
    30        A.  Well, it varies because with some of the dietary
              recommendations they refer to the percentage of calories

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