Opportunity in Financial Services

FIND / SVP (October 1996) Market Research

Approximately 6 million consumers are ready to use the Internet for financial services

Opportunity in Shopping

CommerceNet / Nielsen (Spring 1997) Market Research

Of people on-line:

Only 15% have purchased on-line

Consumers need a familiar, trustworthy way to shop on-line

Goal: Electronic Commerce in Our Lifetime

 

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